- Auctions
- The Classic Sale at Silverstone Festival 2025
- 2010 Abarth 500
2010 Abarth 500
Lot Number: 754
2010 Abarth 500
This rare Abarth 500 Celebrity Challenge Edition is a race-prepared hot-hatch with low mileage, standout provenance and track credentials.
- ESTIMATE: £12,000 - £15,000
+ buyer's premium of 12.5% plus VAT (15% incl VAT)
You can choose to bid in the room, by phone, online or via commission.
LIVE AUCTION: This lot will be auctioned on Sunday 24th August, 2025 at 11.00am BST at The Wing, Silverstone Circuit, NN12 8TN
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BODY COLOUR
Campovolo Grey -
DRIVE
RHD -
REG NUMBER
V8 RUB -
ODOMETER READING
25000 Miles
SUMMARY
This rare Abarth 500 Celebrity Challenge Edition is a race-prepared hot-hatch with low mileage, standout provenance and track credentials.
DESCRIPTION
- Just 16 examples were built in Turin for the BSM Centenary Abarth 500 Celebrity Challenge, held at the Silverstone Classic to raise funds for charity
- This particular car - number 15 of the 13 that actually competed - was driven by Travis drummer, Neil Primrose, who recorded the fastest lap and secured second place overall
- Power comes from a tuned 1.4-litre turbocharged inline-four engine producing 165bhp, paired with a 5-speed manual transmission.
- Presented in Campovolo Grey, it retains its original No.15 livery, sponsorship decals, Abarth Corse Sabelt bucket seats with four-point harnesses and a bespoke MSA-compliant roll cage by Custom Cages
- Each car received the Esseesse Performance Upgrade kit, which includes 17" lightweight alloy wheels, stiffer suspension springs, an Abarth-tuned ECU, BMC performance air filter and the signature Abarth Monza exhaust, boosting power from 135bhp to 165bhp
- Supplied with an A4 folder containing service invoices - the last being a full service in July 2025 and paraphernalia and photographs regarding the race
- Highly collectible and genuinely rare, this Abarth makes a thrilling track day toy, an engaging B-road companion, or a uniquely fun city car
SPECIFICATION
- Lot Number
- 754
- Make
- ABARTH
- Model
- CELEBRITY CHALLENGE EDITION
- Registration Number
- V8 RUB
- MOT Expiry
- 19/07/2026
- Chassis Number
- ZFA31200000550749
- Engine Number
- 1552147
- Transmission
- Manual
- Body Colour
- Campovolo Grey
GALLERY
SPECIALIST
Stacey Williams
- Car Specialist
- 07472 250306
- stacey@iconicauctioneers.com
For further information regarding this lot please contact Stacey.
Email StaceyTelephone Stacey
WhatsApp Stacey
SCORE:
108 / 135
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Engine
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Vehicle History
About the Seller Rating
A lot's rating is compiled based on information provided by the seller of the lot. We strongly recommend viewing a lot prior to bidding as we cannot guarantee the accuracy of the information provided by the seller. We will not entertain any disputes over seller rating details.
Poor Numerous faults / Extensive damage / Many missing parts / Project or donor car
Fair Basic condition / Requires attention mechanically & cosmetically / Some damage / Some missing parts
Good Everyday useable classic car / Driven & enjoyed / Commensurate with age & mileage / Drives and looks as it should / Some vehicle history
Very good Almost pristine / Mechanically & cosmetically sound / Driven only occasionally / Extensive vehicle history
Excellent Pristine / Original / Documented nut & bolt ground-up restoration / Stored professionally / Trailered only / Complete vehicle history
Please note all lots must be removed from the venue no later than 2pm on Monday 25th August. Collections will be from 9am - 2pm. If you cannot collect yourself, please do get in touch with our transport partner, EM Rogers, who will be happy to help you.
Uplift by EM Rogers back to their storage facility in Northampton is £175 plus VAT. Storage is £10 plus VAT per day for the first seven days and £40 plus VAT per week thereafter.
For larger vehicles such as vans, transporters etc. please contact EM Rogers on +44 (0)1604 755511 for a quote.
If you cannot collect, or do not let us know transport arrangements before 9am on 25th August, we will send the car to EM Rogers on your behalf.
Did you know that you may be able to finance your upcoming auction purchase? Our exclusive finance partner Apollo Capital are able to organise fast pre-approval for car funding on the latest interest rates and terms, minimum £50k lend.
An agreement in principle could see you arrange a finance package so the funds are ready to be paid out when you’ve bought your dream auction purchase. Please speak to their experts for a quote on 01423 590242 or visit apollocapitalgroup.co.uk/iconicauctioneers/.

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